❤️ The Hustle Is More Than a Show — It’s a Movement
The Hustle
Business Pitch Challenge
This challenge is designed to support real, verifiable businesses by providing direct funding to help them grow, improve operations, or unlock new opportunities.
Each episode, selected businesses will receive ₦100,000 to implement a practical business improvement inspired by lessons from the show.
This is a standalone audience business-support initiative and does not influence the outcome of the show.
Runs: Throughout the season
Selection:3 businesses per episode
Total Episodes: 12
Submissions are reviewed per episode. Only entries received within the episode window are considered.
This challenge is open to:
Registered or operating businesses
Sole proprietors, SMEs, and startups
Businesses able to provide basic verification
Personal ideas without an existing business will not be considered.
